BARON’S “Doesn’t Really Matter” is part existential spiral, part theatrical fever dream, and all wonderfully unhinged. The French glam-rock duo delivers a late-night monologue set to a kaleidoscope of piano flourishes, flutes, thudding percussion, and the sardonic poetry of someone both deeply bewildered by the world and oddly at peace with its nonsense.
“Doesn’t Really Matter” opens with a warm, vibrant piano progression. Instead, Le Baron sings with gentle, defeated irony, low, breathy, and dragging his vowels like he’s too tired to care but too sincere to lie. Then, the flutes slip in, bringing that Celtic mysticism that elevates the absurdity of lyrics like “My dog tried to fuck me yesterday, can I blame it?” and “Where has gone my cute dear duckling that I miss?” Somehow, it all works. At least, he’s wearing a kilt in the music video.
Harmonies wail behind the lead vocals as the track swells, not into a triumphant climax, but into a sort of tragicomic shrug at the state of everything. It’s disillusionment turned into art, sarcasm with a human pulse.
The accompanying video is equally surreal as it illustrates a kilted man with a clown nose constructing random things around his yard, all shot lo-fi, DIY, and AI-free. It’s all just odd, honest imagery that suits the song’s handmade, strange, a little broken, and unapologetically real spirit.
With “Doesn’t Really Matter,” BARON’S is glam rock for the existentially exhausted and may give us a reason to do whatever we want for a little while. Check out the music video on YouTube.
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Review by: Naomi Joan