In “Like It’s Love,” Glasgow-based newcomer Jess Allardice mesmerizes the indie scene with music that glimmers between lo-fi jazz, dream-pop, and midnight-daydream. Released June 6th, this debut single hums, sways, and drifts right into your subconscious like a flickering neon memory you didn’t know you had.
“Like It’s Love” has a soothing, cool groove with catchy beats, and sparkly cymbals as relaxing, cool music hangs above, spreading a serene mood. Jess’s warm, steady, and entrancing voice arrives not so much singing as casting a spell, wrapped in a smoky allure that blends effortlessly with the ambient production. Her vocal delivery is so calm and natural, it’s like she’s letting the words glide over a tide of déjà vu.
Lyrically, “Like It’s Love” is a study in the romantic surreal and an ode to fleeting moments that eternalize our feelings. She sings, “Nothing feels right, ‘less I’m by your side / I know it ain’t right, but I’d do it twice,” signifying the contentment and that relaxing, euphoric feeling of being in love, when bathing in someone’s light, sipping nostalgia like wine, feels lifted straight from a midnight reverie. Midway through, sultry horns slide in like a siren call, romantically enriching the already lush production.
This track is transportive as it simply exists as a mood, a scene that reminds us how love should be like. Listen to “Like It’s Love” by Jess Allardice’s music to get the collective sense of déjà vu flirt itself and harbor into your state of being.
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Review by: Naomi Joan