“Too Precious,” a new single by Em Beihold, has been released.
Em Beihold, a gold-certified Los Angeles singer and composer, debuted her new track “Too Precious” today. The song is accompanied by a music video, which can be seen below and alternates between finger snaps, jazzy piano, and a thundering beat.
“I created “Too Precious” after someone I knew genuinely called me “too precious” because I wasn’t into the whole partying/drinking/drugs scene like most people my age,” Em explained about the song. I was always ostracized as a youngster since I didn’t participate in the “popular kid” activities, so I decided to make an anthem for people who felt the same way!”
Em’s breakout hit “Numb Little Gold,” which recently achieved RIAA gold certification, is followed by “Too Precious.” The music video has approximately 8 million YouTube views and has received over 250 global streams. It also continues to ascend the radio charts, reaching the Top 10 in Top 40 and Hot AC with no signs of slowing off. Em also just finished her first North American tour with Anson Seabra and just opened for AJR in front of an 8,000-person crowd.
