On Mother’s Day, Kanye West will release the music video for “Life of the Party.” The new graphic will also appear in the first Yeezy Gap Engineered by Balenciaga television campaign.
The latest music video from Kanye West’s Donda tour has been released. He’s shared a video for his previously leaked André 3000 collaboration “Life of the Party,” which can be found on Donda’s new album (Deluxe). The new video features deepfake performances from photographs of West’s childhood and is released in connection with the rapper’s Yeezy Gap collection, which was designed by Balenciaga. André 3000 is not included. A TV commercial for the clothes launch featured parts of Ye’s video. Look it up below.
After Kendrick Lamar’s return, “The Heart Part 5,” “Life of the Party” is the second huge deepfake video to showcase Kanye’s face tonight.
Last year, West debuted “Life of the Party” at his Donda listening event in Las Vegas. Drake delivered a studio-quality clip of the tune in a guest mix for SiriusXM’s Sound 42 not long after. “I put Virgil and Drake on the same text, and it wasn’t about the matching Arc’teryx or Kid Cudi clothing,” West says in the song, referring to Drake. “Just told these mature males to stop with the funny trash,” he says. Later in the song, West makes a reference to the pair’s canceled collaboration plans: “Thought we was the new Abu Dhabi/Told Drake don’t play with me on GD and he sent that message to everybody/So if I hit you with a ‘WYD,’ you better hit me with, ‘Yessir, I’m writing everything you need.’”
André 3000 issued a statement following the leak, stating that he was unaware of West’s barbs at Drake because the diss verse was not on the track when he first heard it. “The diss verse wasn’t on the track I got and wrote to,” he explained. “It’s awful that it was released this way, and two of my favorite musicians are feuding.” I also wanted to be a part of Certified Lover Boy. I simply want to collaborate with people who inspire me. I’m hoping to collaborate with Kendrick on his upcoming album. I’d like to collaborate with Lil’ Baby, Tyler, and Jay-Z in the future.
They all have my regard.” Because of West’s current stance on profanity, “Life of the Party” was removed from the initial release of Donda, according to André.
Drake and Kanye have since resolved their feud; in November of last year, the two hosted a fundraising event in Los Angeles called “Free Larry Hoover.”